
Pivot or Die
Howdy, I’m Rebecca Rosselli, founder of Pivot or Die, an Austin-based rebranding agency. In today’s world, brands and entrepreneurs must constantly reinvent themselves to survive and thrive. With shifting markets, rising competition, and ever-changing platforms, you either Pivot or Die.
Each week, we break down why some brand pivots fail and spotlight the ones that nail it. I sit down with bold entrepreneurs for real, unfiltered convos about the mindset shifts, risks, and breakthroughs behind lasting success.
If your brand doesn’t match your ambition, or you're stuck playing small - this is where your next chapter starts.
🎯 Want a free personalized brand audit? Head to pivotordie.com
Pivot. Evolve. Lead.
Pivot or Die
Monetize Your Following - Endorsing Vs. Launching Your Own Product
Want to monetize your following in 2022? There are two major ways for creators and influencers to monetize their following, endorsing a brand vs. launching your own product. In this video, Rebecca Rochon, CEO of Pivot and Pilot Creative, discusses the pros and cons of endorsing other brand’s products vs creating your own. We track the transition from creator to entrepreneur a la Kylie Jenner, Jeffree Star and Emma Chamberlain to explain the most authentic ways to earn an income as an online creator in 2022.
Prefer to watch? check out our youtube channel!