
Pivot or Die
Howdy, I’m Rebecca Rosselli, founder of Pivot or Die, an Austin-based rebranding agency. In today’s world, brands and entrepreneurs must constantly reinvent themselves to survive and thrive. With shifting markets, rising competition, and ever-changing platforms, you either Pivot or Die.
Each week, we break down why some brand pivots fail and spotlight the ones that nail it. I sit down with bold entrepreneurs for real, unfiltered convos about the mindset shifts, risks, and breakthroughs behind lasting success.
If your brand doesn’t match your ambition, or you're stuck playing small - this is where your next chapter starts.
🎯 Want a free personalized brand audit? Head to pivotordie.com
Pivot. Evolve. Lead.
Podcasting since 2021 • 25 episodes
Pivot or Die
Latest Episodes
The Rise and Fall of BetterHelp (can they turn things around?)
Betterhelp is an online platform that promises cheaper, more accessible therapy online. Sounds like a godsend, right? You may have heard your favorite podcaster promoting them or maybe even seen one of their ads on YouTube. They seem to be ever...
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18:44

RADICAL Profit: 5 simple ways to 'descale' your business and make MORE money feat. Angela Arnold
Have you ever been in this position as an agency owner? You hit your solid revenue goal, landed great clients and yet, what is left of the profit is... disappointing to say the least. Sometimes GROWTH means LESS profit.Growth at any...
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34:12

The Fall of the Birkin: Why luxury fashion is dead.
How Walmart's 'Wirkin' dupe became more coveted than an actual real Hermes Birkin. This points to a growing downward trend in the value of luxury fashion brands. In today's video, I discuss the downfall of Hermes and what brand pivots I would a...
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11:49
